{"product_id":"blonde-brightening-shampoo-bar","title":"NEW- Shampoo Bar | Blonde Brightening Bar","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBlonde Brightening Shampoo Bar\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNot all \"purple shampoos\" actually help reduce brassiness. Many rely on ingredients like mica or botanical powders that create a purple-colored product but don't effectively tone hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eOur Blonde Brightening Bar is made with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eUltramarine Violet\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, a mineral-derived violet pigment that helps counteract unwanted yellow and brassy tones in blonde, gray, silver, and highlighted hair while gently cleansing with real shampoo ingredients—not soap.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWorks Best For\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBlonde Hair • Gray Hair • Silver Hair • Highlighted Hair • Color-Treated Hair\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhat It Helps With\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBrassiness • Yellow Tones • Dull Hair • Color Maintenance\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eWhy It's Different\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eMade with real shampoo ingredients, not soap\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUses Ultramarine Violet to help neutralize brassy tones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSulfate-free and pH-balanced\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eColor-safe for daily or weekly use\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eOne bar replaces multiple bottles of shampoo\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eNaturally scented with lavender and rosemary essential oils—never synthetic fragrance.\u003c\/span\u003e\u003c\/p\u003e","brand":"Bella Hue","offers":[{"title":"Default Title","offer_id":45142839165104,"sku":null,"price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0265\/0000\/5934\/files\/Sulfate_Free__Purple_Toning_Shampoo_Bar.png?v=1780676156","url":"https:\/\/www.bella-hue.com\/products\/blonde-brightening-shampoo-bar","provider":"Bella Hue ","version":"1.0","type":"link"}